
Autumn Tales
A season of gentle chills and storybook nights calls for the softest essentials. Autumn Tales unfolds a wardrobe made for cozy adventures; pajamas, zip-up footed onesies, and everyday bodysuits in the most buttery-soft ribbed fabric. Designed in a palette of earthy solids and enchanting patterns like Moon Whispers, Plum Drops, Forest Stripes, and Rose Starling, each piece captures the quiet magic of fall and its matching hues. Perfect for layering, lounging, and making memories as the leaves turn.
Shop allWrap-A-Roo

Oat Milk Baby Wrap

Baby Wraps
Introducing the Roo Baby Wraps CollectionWrap your little one in love with...
Roo's fabrics are now GOTS - Global Organic Textile Standard - certified by ICEA. Lic. No.: ICEA-TX-273







the story of Roo
Meet Roo, an Egyptian brand born from a deep wellspring of love and care, dedicated to dressing your little ones in the purest embrace of now GOTS-certified Organic Egyptian Cotton. More than just clothing, Roo embodies a philosophy that cherishes both baby and planet, rooted in sustainable practices, ethical sourcing, and a profound respect for the land that nurtures us.
Join us as we explore how Roo is crafting gentle garments and fostering a supportive community, nurturing not only newborns but also the world they will inherit.

"We just love to embrace the mess of creativity when young humans are encouraged to explore their artistic sides unguided. Try it ;) and watch their self-expression, creativity and sensory development grow."

kindred spirits
Let your little humans enjoy, play and create in Roo newest collection. It warmed our hearts to see these little ones be together, have fun and form friendships on the shoot day.
Featured products
-
Long-Sleeved Kimono Bodysuit in Milk - Bundle of 3
Regular price LE 975.00 EGPRegular price -
Sleeveless Kimono Bodysuit in Milk - Bundle of 3
Regular price LE 945.00 EGPRegular priceSold out -
Short-Sleeved Kimono Bodysuit in Milk - Bundle of 3
Regular price LE 955.00 EGPRegular price -
Long-Sleeved Bodysuit in Milk - Bundle of 3
Regular price LE 945.00 EGPRegular price -
Sold out
Knotted Hat in Milk
Regular price LE 175.00 EGPRegular priceSold out -
Sleeveless Bodysuit in Milk - Bundle of 3
Regular price LE 905.00 EGPRegular price -
Plush-Padded Bib in Milk - Bundle of 3
Regular price LE 495.00 EGPRegular price -
Short-Sleeved Bodysuit in Milk - Bundle of 3
Regular price LE 925.00 EGPRegular price
Read our blog
View all-
Making the Most of Beach Days with Your Little ...
A gentle guide for mamas to enjoy the sea, sand, and slow moments A beach day with your baby or toddler can feel like a dream or a total whirlwind...
Making the Most of Beach Days with Your Little ...
A gentle guide for mamas to enjoy the sea, sand, and slow moments A beach day with your baby or toddler can feel like a dream or a total whirlwind...
-
Seaside Play with Roo 🌊: A Gentle Guide to Beac...
A day at the beach with your child is pure magic—full of freedom, nature, and playful learning. This guide offers simple, developmentally rich beach play ideas—from sorting shells and pouring...
Seaside Play with Roo 🌊: A Gentle Guide to Beac...
A day at the beach with your child is pure magic—full of freedom, nature, and playful learning. This guide offers simple, developmentally rich beach play ideas—from sorting shells and pouring...
-
Tiny Treasures, Big Needs: Your Essential Baby ...
Preparing for your baby’s arrival is a joyful experience—especially when it comes to picking out those adorable first outfits! But with so many options, where do you start? This guide...
Tiny Treasures, Big Needs: Your Essential Baby ...
Preparing for your baby’s arrival is a joyful experience—especially when it comes to picking out those adorable first outfits! But with so many options, where do you start? This guide...
-
Bring up Little Explorers: Why Outdoor Play is ...
In an increasingly digital world, outdoor play is essential for children's overall growth and well-being, offering far more than just a chance to burn off energy. It is a fundamental...
Bring up Little Explorers: Why Outdoor Play is ...
In an increasingly digital world, outdoor play is essential for children's overall growth and well-being, offering far more than just a chance to burn off energy. It is a fundamental...