Little Roo Love

A collection inspired by the sweetness of first “I love you” moments. Crafted from the softest organic Egyptian cotton, this collection of timeless basics grows with your baby. From newborn kimonos for the littlest hugs to flexible layers for growing explorers, every piece is designed to move, stretch, and grow with your baby. In pure white, these year-round essentials are made to be cherished; through every cuddle, every milestone, and every moment in between.

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Wrap-A-Roo

Oat Milk Baby Wrap Oat Milk Baby Wrap

Oat Milk Baby Wrap

Oat Milk Baby Wrap

LE 890.00 EGP
LE 0.00 EGP LE 890.00 EGP
Baby Wraps

Baby Wraps

Introducing the Roo Baby Wraps CollectionWrap your little one in love with...

Baby Wraps

Roo's fabrics are now GOTS - Global Organic Textile Standard - certified by ICEA. Lic. No.: ICEA-TX-273

the story of Roo

Meet Roo, an Egyptian brand born from a deep wellspring of love and care, dedicated to dressing your little ones in the purest embrace of now GOTS-certified Organic Egyptian Cotton. More than just clothing, Roo embodies a philosophy that cherishes both baby and planet, rooted in sustainable practices, ethical sourcing, and a profound respect for the land that nurtures us.

Join us as we explore how Roo is crafting gentle garments and fostering a supportive community, nurturing not only newborns but also the world they will inherit.

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